SiriusXM

Challenge:

Create a platform to host a popular sweepstakes and captivate a wide audience. Generate community buzz on social media and keep users engaged with trending content.

Formats:

Mirco-Website
Organic Social Assets

Credits:

Design Director: Kirk Kempker
Art Director: Flavia Salvadori
Designer: Dilshika Kulasekara
Motion Designer: Howard Yu & Kristoffer Diapolit

Person wearing large headphones speaking, with text overlay that says 'It just sounds different. It just sounds more magical.' Logos for SiriusXM Hits 1 and SXM are visible.
Collage of various celebrities being interviewed on SiriusXM, including images of musicians, actors, and comedians talking into microphones.
SiriusXM promotional webpage with various radio channel options, including music, comedy, sports, and entertainment, featuring images and text for programs like Alt Nation, The Beatles Channel, Netflix is a Joke Radio, and Kevin Hart's Laugh Out Loud Radio.

Modular content hub

We developed SiriusXM’s sweepstakes microsite as an immersive, modular content hub - a dynamic space where fans could explore their favorite moments across music, sports, and entertainment. The responsive design organized rich media (videos, artist images, social posts) into interactive tiles that adapted seamlessly from desktop to mobile, creating a tactile browsing experience reminiscent of flipping through a curated record collection.

Dial Up The Moment

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Dial Up The Moment •

Abstract black scribble on white background

Award-winning creative leader driving business growth through progressive brand initiatives, inclusive team leadership, and hands-on design direction.